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How to enhance shrink labels with extraordinary metallic effects

Date / Time

November 18 2025 - 09:00 - 10:00 AM - Europe/Berlin (English Language)
 
Shrink sleeves offer outstanding possibilities for decorating a wide variety of packaging containers. However, enhancing their appearance with high-quality metallic effects is difficult. Thanks to a new pigment technology and optimized color formulations, Eckart now offers completely new possibilities.     


Agenda Points: 
  • Challenges for metallic effects in the shrink sleeve industry
  • Technological background of metallic ink optimization for shrink sleeves
  • New products for solvent-based and UV/LED curing applications

Speaker
Michael Bauer

Regional Head of Marketing & Technical Service Graphic Arts

Michael studied chemical engineer and is working for Eckart since 2004. He is responsible for Graphic Arts product related marketing and technical service activities in the regions UK, Benelux, Spain, France and Africa. In 2019 he further took over the Digital Printing product development. 

Speaker Archita Patel
Torsten Schmelich 

Regional Head of Marketing & Technical Service Graphic Arts

Torsten completed his studies in science of applied chemistry at the University of Applied Sciences Stuttgart (formerly Fachhochschule für Druck Stuttgart) in 1994 and started his professional career at Carl Schlenk AG in the field of metallic pigments for the coatings industry. After working abroad for 7 years in technical service and product management in China, he joined ECKART in 2006 and is responsible for the technical service and marketing for Asian markets.

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